All Pennsylvania real estate licensees – salespersons, associate brokers, and brokers – must renew their licenses every two years. The current renewal period will end on May 31, 2024. In order to renew their licenses, real estate licensees (including brokers and associate brokers) must complete 14 hours of education during the renewal period. This MUST include at least 3 hours of training on the Required Topic: Broker Supervisory Duties, Policies & Risk Management, the remaining elective hours can be any topics approved by the Pennsylvania Real Estate Commission, with the following exceptions:

• Recent Licensees: Agents who are taking PA real estate continuing education for the first time must complete 14 hours of mandatory CE, with the General Module (7 hours) being a requisite. Students can choose their additional 7 hours from either the Residential Module or the Commercial Module, culminating in a total of 14 CE hours. It’s important to note this is the educational requirement for renewal the first time completing.
  
• New or reactivated Pennsylvania Licensees: Licensees who receive their first license within the last six months of the 2022-2024 renewal period (December 1, 2023 – May 31, 2024) are not required to complete continuing education. However, to renew their license, they must submit the renewal application and pay the relevant fees to the Real Estate Commission.

Finished CE? You’ll need to renew your license. The Pennsylvania State Real Estate Commission e-mails renewal notices two to three months before the license expiration date. Notices are sent via e-mail to e-mail addresses registered on the PALS

Is Your PA License in Escrow? Your license may be “in escrow,” or temporarily inactive if you decided against renewing it or missed the previous renewal deadline. You can’t legally work in real estate sales unless your license is active. We recommend you partner with your broker to fill out the application together to make sure everything is filled out properly. You may need CE to reactivate. Contact us for help with what courses to take for re-activation.

Not sure what to take? Contact us at 610-353-6776 or email polley@polleyassociates.com

The post Continuing Education Due by May 31, 2024 appeared first on Polley Associates School of Real Estate.

1. Check your smoke alarms: Make sure that you have working smoke alarms on every level of your home, including inside and outside of sleeping areas. Test them monthly and replace the batteries at least once a year.
   
2. Create a fire escape plan: Make sure that everyone in your household knows what to do in case of a fire. Practice your escape plan regularly and have a designated meeting spot a safe distance from your home.
   
3. Be careful with candles: Never leave candles unattended. Keep them away from anything that could catch fire, such as curtains or other flammable materials. Use candle holders that are sturdy and won’t tip over easily.
   
4. Keep your kitchen safe: Cooking is the leading cause of home fires, so it’s important to be careful in the kitchen. Never leave food cooking unattended, keep flammable materials away from the stove, and make sure that you have a fire extinguisher nearby.
   
5. Stay warm safely: If you use a space heater, make sure that it’s at least three feet away from anything that could catch fire. Don’t leave it unattended; never use an extension cord with a space heater.

Remember, fire prevention is everyone’s responsibility. Take these steps to protect yourself and your loved ones from the dangers of fire.

The post October is National Fire Prevention Month appeared first on Polley Associates School of Real Estate.

Real estate agents typically incur various expenses when running their business. These expenses can range from marketing and advertising costs, office rent, utilities, and insurance to technology fees, MLS dues, and professional development expenses. According to the National Association of Realtors (NAR), the median annual operating expenses for a real estate agent is $4,090, however, this figure can vary depending on the location, business size, and level of success.

In addition to these expenses, real estate agents also pay commission splits to their brokerage or franchise. Commission splits can vary, but typically range from 50-95% of the commission earned and are negotiable between the agent and the brokerage. Some brokerages may also charge additional fees for marketing materials, technology, and administrative support.

It’s important for real estate agents to carefully track their expenses and factor them into their budget and business plan to ensure profitability and success.

Here are ten tips for financial planning and budgeting as a new real estate agent:

1. Create a budget: Start by creating a budget that lists all of your monthly expenses, including rent/mortgage, utilities, car payments, insurance, groceries, and any other bills. This will help you understand your monthly cash flow and how much money you need to earn each month.
2. Track your expenses: Keep track of all your expenses, including business expenses such as marketing materials, MLS fees, and office supplies. This will help you understand where your money is going and where you can cut back if necessary.
3. Set financial goals: Determine your short-term and long-term financial goals, such as saving for a down payment on a home or paying off debt. Then, create a plan to achieve those goals.
4. Save for taxes: As a self-employed individual, you’ll need to pay taxes on your income. Set aside a portion of your earnings each month to cover your tax bill.
5. Build an emergency fund: Set aside some money each month into an emergency fund to cover unexpected expenses, such as car repairs or medical bills.
6. Live below your means: As a new real estate agent, spending money on luxury items to impress clients can be tempting. However, it’s important to live below your means and avoid unnecessary expenses.
7. Diversify your income: Consider diversifying your income by taking on additional work, such as property management or staging services.
8. Network: Networking can lead to new clients and opportunities. Attend local events and join professional organizations to meet new people in the industry.
9. Invest in your education: Stay up-to-date on industry trends and regulations by investing in your education. Attend seminars and take courses to improve your skills and knowledge.
10. Seek professional advice: Consider working with a financial planner or accountant who can help you create a personalized financial plan and provide guidance on tax planning and investment strategies.

Following these tips can set you up for financial success as a new real estate agent. Good luck on your journey!

The post Financial Planning and Budgeting as a New Real Estate Agent appeared first on Polley Associates School of Real Estate.

SFR course Details: Knowing how to help sellers maneuver the complexities of short sales and foreclosures, as well as help buyers pursue short sale and foreclosure opportunities are not merely good, but critical, skills to have in today’s market. While short sales and foreclosures are not for the faint of heart, agents with the proper tools and training can use these specialty areas to build their business for the long term.

As many agents can attest, your ability to close short sales and foreclosures depends partly on your confidence in seeing these transactions through.

Designed for real estate professionals at all experience levels, the Short Sales and Foreclosure Resource (SFR®) course offers information to direct distressed sellers to finance, tax, and legal professionals; qualify sellers for short sales, develop a short-sale package, negotiate with lenders, tap into buyer demand, safeguard your commission, limit risk, and protect buyers.

CONTINUING EDUCATION REQUIREMENTS:

All Pennsylvania real estate licensees – salespersons, associate brokers, and brokers – must renew their licenses every two years. The current renewal period will end on May 31, 2024. In order to renew their licenses, real estate licensees (including brokers and associate brokers) must complete 14 hours of education during the renewal period. This MUST include at least 3 hours of training on the Required Topic: Broker Supervisory Duties, Policies & Risk Management, the remaining elective hours can be any topics approved by the Pennsylvania Real Estate Commission, with the following exceptions:

• Recent Licensees: Agents taking PA real estate continuing education for the first time must complete 14 hours of mandatory CE, with the General Module (7 hours) being a requisite. Students can choose their additional 7 hours from either the Residential Module or the Commercial Module, culminating in a total of 14 CE hours. It’s important to note this is the educational requirement for renewal the first time completing.
• New or reactivated Pennsylvania Licensees: Licensees who receive their first license within the last six months of the 2022-2024 renewal period (December 1, 2023 – May 31, 2024) are not required to complete continuing education. However, to renew their license, they must submit the renewal application and pay the relevant fees to the Real Estate Commission.

The post <strong>Complete Your ABR® or SRS® Certification with the SFR® Elective</strong> appeared first on Polley Associates School of Real Estate.

• What kind of support and training does your brokerage provide to new agents?

This question will help you understand how the brokerage supports new agents and whether they invest in their development.

• What’s the commission split, and what are the fees that I have to pay?

This question will help you understand how much money you’ll make and what expenses you’ll have to cover.

• How do you help agents generate leads and grow their business?

This question will help you understand how the brokerage will help you build your client base and increase your sales.

• What’s the culture like at your brokerage?

This question will help you understand whether the brokerage’s culture aligns with your values and preferences.

• What kind of technology and tools do you provide to your agents?

This question will help you understand whether the brokerage provides the necessary resources to help you succeed in real estate.

• What kind of support do you provide for transactions and contracts?

This question will help you understand how the brokerage will help you navigate the legal and administrative aspects of real estate transactions.

By asking these questions, you’ll be able to gather important information about the brokerage and make an informed decision about whether this is the right real estate position for you.

In addition to asking the right questions, it’s also important to do your own research on the broker and their company. Here are a few things you can do to prepare for your interview:

• Look up the broker and their company online. Check out their website, social media profiles, and any reviews or testimonials from past clients or agents.
• Talk to other agents who have worked with the broker or company before. This can give you valuable insights into their experience and reputation.
• Attend open houses or other events hosted by the broker or company. This can give you a chance to see their properties and marketing strategies in action, as well as to meet other agents and clients.

During the interview itself, it’s important to be honest and open about your own goals and expectations. Here are some tips to help you make a good impression:

• Dress professionally and arrive on time.
• Show enthusiasm and interest in the broker and their company.
• Be prepared to talk about your own experience and qualifications, as well as your long-term goals in the real estate industry.
• Ask follow-up questions and engage in a dialogue with the broker. This can help you build rapport and show that you are genuinely interested in the position.

Remember, finding the right broker is a crucial step in building a successful career in real estate. By doing your research and asking the right questions, you can make an informed decision and find a broker who will support your growth and success.

Important Notice: Polley Associates is an independent entity and is not associated with any brokerage office. We do not offer a directory of brokerage offices to our students. It is the student’s sole responsibility to research and identify the brokerage offices that best match their requirements as a real estate agent.

The post Interview Questions to Ask a Real Estate Brokerage Office appeared first on Polley Associates School of Real Estate.

OCTOBER 25th, 9 AM – 5 PM; Livestream (Zoom)

Real estate licensees are greeted with many challenges but the one that is not addressed often is the inventory of home styles and options that are present in the marketplace. Clients and customers expect that agents to impart knowledge regarding the inventory of homes in the marketplace. 

After being exposed to housing styles and choices, agents will be able to accelerate their understanding of the choices in the marketplace, trends, and opportunities available to their customers and clients.

All Pennsylvania real estate licensees – salespersons, associate brokers, and brokers – must renew their licenses every two years. The current renewal period will end on May 31, 2024. In order to renew their licenses, real estate licensees (including brokers and associate brokers) must complete 14 hours of education during the renewal period. This MUST include at least 3 hours of training on the Required Topic: Broker Supervisory Duties, Policies & Risk Management, the remaining elective hours can be any topics approved by the Pennsylvania Real Estate Commission, with the following exceptions:

• Recent Licensees: Agents who are taking PA real estate continuing education for the first time must complete 14 hours of mandatory CE, with the General Module (7 hours) being a requisite. Students can choose their additional 7 hours from either the Residential Module or the Commercial Module, culminating in a total of 14 CE hours. It’s important to note this is the educational requirement for renewal the first time completing.
• New or reactivated Pennsylvania Licensees: Licensees who receive their first license within the last six months of the 2022-2024 renewal period (December 1, 2023 – May 31, 2024) are not required to complete continuing education. However, to renew their license, they must submit the renewal application and pay the relevant fees to the Real Estate Commission.

The post New! Featured Continuing Education Course: Navigating Housing Styles and Choices appeared first on Polley Associates School of Real Estate.

It’s not just the broker’s responsibility to be aware of these duties. All licensees must understand the supervision they can expect and deserve. This course will review the broker’s responsibilities and highlight key aspects of licensing law, rules, and regulations.

It is the broker’s duty to provide adequate and reasonable supervision to licensees. Brokers are required to supervise the people who work for them in all states. This specific requirement makes the broker responsible for the actions of the salespeople who work for them, including violations of state licensing laws, fair housing laws, and illegal or fraudulent activities.

This course is designed to help real estate licensees understand the legal requirements under Pennsylvania law concerning broker supervision, advertising, and property management. You will learn about supervisory duties, advertising regulations, property management requirements, and violations of real estate license laws. You will also gain a deeper understanding of the Commonwealth’s Landlord and Tenant Act and study cases heard by the Real Estate Commission.

All Pennsylvania real estate licensees – salespersons, associate brokers, and brokers – must renew their licenses every two years. The current renewal period will end on May 31, 2024. In order to renew their licenses, real estate licensees (including brokers and associate brokers) must complete 14 hours of education during the renewal period. This MUST include at least 3 hours of training on the Required Topic: Broker Supervisory Duties, Policies & Risk Management, the remaining elective hours can be any topics approved by the Pennsylvania Real Estate Commission, with the following exceptions:

• Recent Licensees: Agents who are taking PA real estate continuing education for the first time must complete 14 hours of mandatory CE, with the General Module (7 hours) being a requisite. Students can choose their additional 7 hours from either the Residential Module or the Commercial Module, culminating in a total of 14 CE hours. It’s important to note this is the educational requirement for renewal the first time completing.
  
• New or reactivated Pennsylvania Licensees: Licensees who receive their first license within the last six months of the 2022-2024 renewal period (December 1, 2023 – May 31, 2024) are not required to complete continuing education. However, to renew their license, they must submit the renewal application and pay the relevant fees to the Real Estate Commission.

Finished CE? You’ll need to renew your license. The Pennsylvania State Real Estate Commission e-mails renewal notices two to three months before the license expiration date. Notices are sent via e-mail to e-mail addresses registered on the PALS website. 

Need to change your e-mail address? Do it here.

Is Your PA License in Escrow? Your license may be “in escrow,” or temporarily inactive if you decided against renewing it or missed the previous renewal deadline. You can’t legally work in real estate sales unless your license is active. We recommend you partner with your broker to fill out the application together to make sure everything is filled out properly. You may need CE to reactivate. Contact us for help with what courses to take for re-activation.

The post 2024 PA REQUIRED CE COURSE: <br><strong>Broker Supervisory Duties, Policies & Risk Management (3.5 Hours)</strong> appeared first on Polley Associates School of Real Estate.

Fair Housing Guidelines for Real Estate Agents

Fair housing guidelines for real estate agents aim to promote equal treatment of all individuals in the housing market regardless of their race, religion, national origin, sex, disability, or familial status. As an agent, it is important to familiarize yourself with these guidelines and avoid any discriminatory practices such as steering or refusing to show certain properties based on the client’s personal characteristics. Additionally, agents should provide equal access to housing opportunities and avoid any discriminatory language or behavior during the sales or rental process. This includes knowing about protected classes, fair housing laws, and how to create inclusive marketing and advertising practices. It is just as important for both buyers and sellers to understand the laws and regulations that protect against discrimination in housing.

Emotional Support Animals

Under the Fair Housing Act, individuals with disabilities are allowed to have an emotional support animal (ESA) as a reasonable accommodation. This means that landlords cannot discriminate against individuals with ESAs and must allow them in their housing, even if there is a no-pets policy. To obtain permission to live with an emotional support animal in a “no pets allowed” community, a homebuyer or renter must make a request to the housing provider, with reliable documentation of the disability and need for the assistance animal, usually in the form of a letter from a medical doctor or therapist. The housing provider may not ask for access to medical records or unreasonably delay the request.

Further general guidance can be obtained through HUD.

Raise Awareness

Raising awareness about the importance of fair housing practices and the benefits they bring. Some of these benefits include promoting diversity and inclusivity, reducing discrimination, and creating more opportunities for individuals and families to access safe and affordable housing. Additionally, fair housing practices can help to strengthen communities and improve the overall quality of life.

The post Celebrating 55 Years of Fair Housing appeared first on Polley Associates School of Real Estate.

The Seniors Real Estate Specialist® (SRES®) designation is for REALTORS® who want to be able to meet the special needs of maturing Americans when selling, buying, relocating, or refinancing residential or investment properties. By earning the SRES® designation, REALTORS® are prepared to approach mature clients with the best options and information for them to make life-changing decisions.

During the two-day training program, you’ll build skills in key areas of senior real estate, like selling the family home and moving to an active-adult community, and learn how to:

• Counsel rather than sell to seniors
• Develop and maintain relationship marketing
• Harness the power of generational demographics
• Create competitive differentiators

SRES® designation course learning objectives: Learn distinguishing characteristics and trends of the 50+ market so that you can discern them in your own market area. Evaluate your market area attractiveness to the 50+ market. Master the vocabulary of the range of housing options for the 50+ market. Learn the application of federal laws for the Housing for Older Persons Act (HOPA). Develop business-building outreach methods for communicating and gaining 50+ market share. Adapt methods for counseling the 50+ buyer and sellers. Stay focused on the transaction and avoid inappropriate involvement in family matters. Develop sensitivities to 50+ issues and priorities when counseling buyers and sellers, showing properties, and managing transactions. Develop services that win and sustain client and customer relationships and position you as a trusted real estate advisor. Assemble a team of experts to help you serve 50+ clients and customers. Learn about the uses, benefits, procedures, and issues involved in reverse mortgages. Learn about the uses of pensions, 401k accounts, and IRAs in real estate transactions. Gain an understanding of how Medicare, Medicaid, and Social Security impact 50+ real estate decisions. Recognize mortgage finance and loan schemes and scams that victimize 50+ borrowers. Identify key life stages, viewpoints, and transitions in relation to housing choices. Recognize how a home can be adapted for safety, comfort, and aging in place. Help clients integrate the disposition of real property into estate plans.

This is a two-day, 15-hour course. It is Pennsylvania State Real Estate Commission authorized for 1 credit towards broker’s license requirements.

Depending on Commission requirements issued during any renewal cycle, it has the potential to fulfill up to 14 hours of mandatory continuing education for salesperson’s or broker’s license renewal, except for first-time continuing education students.

As an SRES member, you’ll continue to receive ongoing education that keeps you at the forefront of senior issues such as retirement planning and healthcare.

Exclusive resources

By earning your SRES^® designation, you gain access to a variety of members-only resources, including:

• Bi-monthly newsletters to help you stay in touch with your customers and reach prospects
• A vibrant interactive community of peers who share advice and best practices
• Webinars to enlighten you on emerging topics
• Consumer one-sheets, special reports, and more

The post Broker Course: Senior Real Estate Specialist® appeared first on Polley Associates School of Real Estate.

1. You’re Independent.
   Be your own boss. You control your hours and your schedule.
   
2. The Sky’s the Limit.
   Make money. Your efforts and energy are your keys to success.
   
3. You’ll Help People.
   Make a difference in the lives of others. They’ll depend on you to help them buy or sell their largest asset.
   
4. It’s A Rush!
   Live your dream. There’s nothing like the thrill of your first sale! And every one after it.
   
5. You’ll Be Seen as a Pro.
   R-E-S-P-E-C-T. You must be licensed for the job. Yeah, it’s elite work!
   
6. Get Started Now. 
   See more information on the back. Then contact us for help because that is what we do best!

Need more help? Contact us.
Call us at 1.800.220.2789 or email us at polley@polleyassociates.com. We’re here to help!

The post Five Reasons to Start Your New Career in Real Estate Sales appeared first on Polley Associates School of Real Estate.