Marketing

Home Prices Up For Year Ending In October; Month Down A Bit

NEW YORK NY – Home prices across 20 cities nationwide rose 4.3 percent during the 12 months ending in October (2012), as measured by the Case-Shiller Home Price Indices released Wednesday (Dec. 26, 2012), and that upbeat performance out-distanced analysts’ forecasts. Anticipated seasonal weakness did show up, however, as 12 of the 20 posted monthly …

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Philly Area’s Homes Trail Cumulative Value Trend In 2012

PHILADELPHIA PA – Homes in the greater Philadelphia market, including those in western Montgomery County, are anticipated to have lost $1.6 billion in cumulative value during 2012, according to an analysis of Zillow® Real Estate Market Reports released Wednesday (Dec. 19, 2012). As bad as that news might be, Zillow said, 2011 – when Philadelphia …

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Florida’s Housing Market Continued Upswing During November

ORLANDO FL – Closed sales, pending sales, median prices and average prices all rose across Florida’s housing market during November (2012), while the inventory of homes and condos for sale got smaller, according to housing data released by Thursday (Dec. 20, 2012) by Florida Realtors®, formerly the Florida Association of Realtors®. “With home sales strongly …

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Postal Service Claims Mail-Mobile Combos Can Sell More

WASHINGTON DC – Until the Internet arrived and, after that, until mobile communication arrived, the U.S. Postal Service profited by pushing direct mail as an advertising medium. As the alternatives gained widespread acceptance among consumers, however, a substantial number of advertisers – including those in the real estate business – concluded the web and smartphones …

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Challenge For Brokers And Agents: Calming Consumer Fears

NEWTOWN SQUARE PA – Winning is in, and losing has never been a good thing. As the National Association of REALTORS® approaches the 2012 edition of its Nationwide Open House Weekend, scheduled for April 28-29 (2012; Saturday and Sunday), one challenge that faces real estate brokers and salespeople across Pennsylvania is proving to consumers they’ll …

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Generational Tastes, Move To Smaller Homes Driving Storage

NEW YORK NY – The previously high-growth $7.4 billion market for home organization and storage has slowed down due to the housing collapse and enduring economic problems, according to “Home Organization in the U.S: General Purpose, Closet, Garages, and Storage Sheds,” a report released Monday (Nov. 14, 2011) from a market research firm called Packaged …

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Provide Your Clients With Points Of Any And All Contact

PHILADELPHIA PA – How many ways can real estate clients and prospects contact you? Maybe more importantly, how many ways do they KNOW they can contact you? There could be a huge difference between the two and, if so, you may be missing business opportunities. Worse yet, you may be opening the door to competitors. …

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